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Improved Apps | Use Case Study

Drive Loyalty From Business Customers With Experience Cloud

Salesforce In-App guidance and any adoption tool that relies on browser extensions will not work with Experience Cloud, or Salesforce Mobile.

Use Case

Quickly help infrequent users logging into an Experience Cloud website/portal find the information they need to complete the task in hand, without getting frustrated or needing to raise a support case.

Customer Example

Brand new customer community built using Experience Cloud. Users typically log in a few times a year so there was a requirement to make it simple to use and a positive touchpoint for the business.

  1. Embedded help, hints and tips directly where users were identified having difficulty with a task, e.g. what format do I use for mobile phone number; and how to I log a contract amendment.
  2. Broadcast vital information to customers regarding their accounts.

Improved Apps significantly improved customer experience, loyalty and data quality whilst reducing repetitive support calls.

"Nothing but good things to say about Improved Apps."

Vipin Vaidyanathan – Head of Business Process Reengineering
This use case study is available to download

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