Use Cases & Case Studies

We’ve worked with so many fantastic customers since our journey began in 2011. By taking the time to understand our customers’ needs, business cases and roadmaps, we identify quick wins that build proof of concept and lasting relationships. With a 92% CSAT score, we are proud to say it’s our customers that drive our innovation for mutual success.

digital adoption use cases

Featured Case Studies

We are delighted to showcase some of our success stories, which highlight how valuable our solutions are across all industries. These case studies are testament to our flexible and innovative approach in helping customers realise their business cases and drive user adoption of their Salesforce investments.

schaeffler logo
How Improved Apps turned around a failed Salesforce implementation with our in-app onboarding solution
brambles logo

How Improved Apps delivered zero classroom training to maximise a customer’s Salesforce investment

page group digital adoption use case
How Improved Apps helped a FTSE 250 constituent with 8000+ employees achieve its digital adoption goals

Use Cases

Use Case by Sector

Addressing Customers' Digital Adoption Needs

Financial Services

Driving Competency and Proficiency | Maintaining process compliance | Reducing Internal Costs

We are looking forward to working with Improved Apps to create fantastic experiences for our clients and internal users

Programme Manager, UK

salesforce experience cloud

The Challenge

The Solution


Healthcare and Life Sciences

Reducing Internal Costs

I need solutions that avoid high development costs

Operations & Marketing, Customer Technical Support

salesforce service cloud

The Challenge

The Solution


Telco/Business Services

Customer & Partner Communities | Managing Critical Communications | Maintaining process compliance | Onboarding/Change Management

Nothing but good things to say about Improved Apps

Manager, Business Process Reengineering

salesforce experience cloud

The Challenge

The Solution



Driving Competency and Proficiency | Customer & Partner Communities | Onboarding and Change Management

One hell of a no-brainer! For anyone who wrestles with sales-process enablement and good old fashion sales support, this tool is an absolute must... a phenomenal tool, easy to roll out, child's play to maintain, we couldn't function without it... a great company to work with too!

Sales Director, UK

salesforce sales cloud

The Challenge

The Solution



Maintaining process compliance | Driving Competency and Proficiency | Onboarding and Change Management

The content is right where my users need it...
I love it!!

Learning Design, Dev, and Imp Tech Lead, Tax & Legal (USA)

salesforce sales cloud

The Challenge

The Solution


Driving Adoption Webinar - Duration 1 Hour

Current best practice for driving user adoption of Salesforce based transformation projects – Webinar 20th Nov 2020

Get some great insights and ‘Quick wins’ from these leading companies on how to drive usage, which in turn drives adoption and return on investment.

Here are some key learnings from our customers expressed in this video:

We implemented a zero classroom training policy which met with resistance from users who were used to classroom training! Our immediate “need to know” pieces of learnings; InApp Help learnings, were, critically, supported by a strong change network of respected experts in each department

Julie Holloway – Learning and Development Manager – Brambles

Our main driver for InApp content and just-in-time learning was to migrate one large Salesforce Org, with nearly 2,000 users, into another even more complex Salesforce Org. Executive sponsorship and walking the talk is worth its weight in gold

Andy Louca – Head of CRM and Business Information – Refinitv

In with the main CRM changes we bundled up other interesting features NOT made available on the legacy platform. We quantified the benefits and presented the new solution as acceptable to all the stakeholders

Asit Mishra – Head of Group CRM Technical Delivery – G4S

We have a mantra that you’ll know 20% before go-live and you’ll learn the other 80% in the following 12 months. But still everyone wants a “handbook” that will answer all their questions on day 1!

Jamie Hart – Head of Programme – PageGroup

Simon Thompson, CEO of Improved Apps, hosted this round table discussion on ‘current best practice for driving user adoption of Salesforce based transformation projects’.

This is your opportunity to hear our panel talk about their experiences of driving adoption of Salesforce based transformations.

The panel discussed the following:

  • What are your key adoption challenges and how are you overcoming them?
  • What advice would you give a digital transformation leader about delivering “Quick Wins”?
  • How have you improved the agility of your programme?

Panellists of industry experts include:

Jamie Hart from PageGroup
Asit Mishra from G4S
Julie Holloway from Brambles
Andy Louca from Refinitiv
Sarah Woodhead from PageGroup

Co-hosted with: Simon Macklin (Salesforce.com) – Vice President, Customer Success UK and Ireland

More details on the panel:

Simon Macklin (Salesforce.com)

Vice President, Customer Success UK and Ireland

Andy Louca (Refinitiv)

Head of CRM & Business Information

Jamie Hart (Page Group)

Head of Programme

Julie Holloway (Brambles)

Learning & Development Manager

Sarah Woodhead (Page Group)

Customer Connect: Change & Engagement Partner

Asit Mishra (G4S)

Head of Group CRM Technical Delivery
sales enablement and digital adoption with improved apps

Improved Apps Demo

Boost your organisation’s digital adoption today

prices and support

Pricing & Support

Three subscription plans & enterprise ready support

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